‘Advertising is easy’ Seminar, Sponsored by eFlow


On March 20th, the Sales Institute hosted a breakfast seminar titled ‘Advertising is easy – sure anybody can do it’ for its members and professionals in the industry. eFlow were proud sponsors of the gathering which was held at the Hilton Belfast.

Speaking at the event was Colin Anderson, of the Anderson Spratt Group. Colin founded Anderson Advertising back in 1982 and since then the firm has become one of Northern Ireland’s most accomplished communications agencies.  

Colin is a past President of the Northern Ireland Chamber of Commerce. He was awarded the Order of the British Empire accolade for his services during his time in this position. Colin also held the position of Chairman of the Northern Ireland Screen for eight years and is a visiting professor to the University of Ulster, School of Psychology.

Colin’s thought-provoking speech explored the fundamentals of advertising, how it works, who it works for and what impact it really has. He certainly made us put on our thinking caps, which made for an inspiring Friday morning.

eFlow were delighted to sponsor this event and look forward to continued partnership with The Sales Institute in the future. 


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